Suggested posts allow the user to check posts from different accounts
Instagram launches suggested posts feature in main feed – Suggested posts are being introduced by Instagram, allowing users to see posts from accounts they are not following at the end of the feed. The photo and video-sharing app has found a way to retain users for a long time, showing them posts from accounts with content similar to those that these users are following or the posts being liked and saved by them.
The message “You are up to date” was being displayed to users, to notify them, when they rolled the recent account’s posts, they are following and then the oldest posts will be shown to them who had already rolled through. Users should have a chance to scroll through posts that were not shown to them, based on Instagram suggestions, rather than who the users are following.
The preference of users so far has determined the Instagram feed and the people they follow. The control over the content was of the users, who saw on the home page, except in the case of sponsored ads appearing every few posts. Written by Instagram in its Help Center, that suggested posts can be seen by users after the most recent posts are seen by them in the accounts that follow.
Suggestions should be based on posts from accounts similar to the ones users are following, according to the Facebook-owned app. The posts that users like or save are similar to the suggested posts.
After trying the feature, it was found that the suggested posts are different when compared to the Explore tab, while searches and all posts are taken into account by Explore, with which users interacted. The suggested posts are very similar to the accounts being followed by users.
Explore posts focus on an adjacent, broader content and the post will be related to the content being followed by users. The main focus according to the head of the product at Instagram Home, Julian Gutman, who featured in the report was to get people to deepen their interests and make relevant content easily seen when users reach the end of the feed.
According to Gutman, only photos and videos will be present in the suggested posts and not the spools or excerpts from IGTV at the moment. However, these suggestions must also consist of advertisements. With this change, more time will be spent by users on Instagram, which contrasts with the posture of Instagram two years ago, when users were allowed to use tools to learn more about how much time is spent on the app.
Its activity feature was introduced helping to control the time spent on the app, which allows its users to set time limits daily. According to Gutman, the design of the product was not to keep people engaged in their screens.
The introduction of the message “You’re All Caught Up” in July 2018 aims to prevent users from browsing Instagram endlessly. Similar to TikTok, suggested posts provide users with continuous content feed.
How to Disable Instagram Suggested Post
Simply, the Menu button must be tapped above the post and ‘I’m not interested’ must be clicked, if a user is not interested in a suggested post. The reflection of the responses will be reflected in the user’s future suggestions in the feed. In addition, View Older Posts can be tapped to ‘view older posts’ from accounts followed by users. However, users cannot hide suggested posts on Instagram.